The Importance of Mobile Optimization in Marketing: Tips for Creating a Mobile-Friendly Strategy
Mobile optimization is not just a buzzword—it's an essential part of any successful digital marketing strategy. In this guide, we'll walk...
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Admin
Apr 20, 20234 min read
Red Flags in Remote Content Marketing Agencies
Introduction Is swimming in the ocean while there is a red flag safe? Red flags - the most dangerous beach warning flags - alert swimmers...
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Admin
Apr 13, 20234 min read
Social Media Security Tips for Businesses
Introduction Every year, cybercrime costs businesses billions of dollars in damages. Some companies are able to recover from a...
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Admin
Mar 9, 20233 min read
The Importance of Employee-Centred Content to Your Business
Your employees are your company's biggest assets. They're knowledgeable about the industry, know their way around the office and can...
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Admin
Feb 23, 20235 min read
How to Pick the Right Influencer for Your Company in the Caribbean
If you've ever tried to get your company's name out there, then you know just how hard it can be. However, if you're looking to promote...
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Admin
Feb 16, 20234 min read
5 Elements of A Great Online Ad
Online ads have evolved over the years. There are many different types of ads and it's important to understand them in order to...
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Admin
Feb 9, 20235 min read
Here's what you should know about AI
The AI revolution is upon us. From self-driving cars and voice assistants to chatbots, the technology behind AI is already changing our...
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paula086
Jan 19, 20233 min read
How to Incorporate AI Into Your Marketing Strategy
If you've been following the news, you know that artificial intelligence (AI) is changing the way we do business. In fact, it's already...
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paula086
Dec 22, 20224 min read
5 Marketing Trends to Look out for In 2023 In the Caribbean
2023 is an exciting time for marketing. Everything from how brands reach their audiences to how social media has changed and even why...
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paula086
Dec 8, 20224 min read
How to Manage a Remote Social Media Team in the Caribbean
You’ve heard the buzz about remote work and are ready to take the leap into managing a team of virtual employees. This is great news!...
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Pauline Joseph
Aug 25, 20213 min read
In Defence of the Unvaccinated in Trinidad and Tobago – Market Segmentation
Segmentation in marketing is essential for the private sector in sales and for the public sector with vaccination.
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Pauline Joseph
Aug 24, 20212 min read
What the Top Facebook Pages in the Caribbean Reveal About Regional Audiences
What the top 5 Facebook pages in the Caribbean reveal about Caribbean audiences and their preferences, health and brand loyalty.
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Pauline Joseph
Aug 17, 20213 min read
Is an Influencer Worth the Bad Publicity in Trinidad & Tobago?
Working with influencers can be tricky but there are a few practices that businesses can take to avoid a PR nightmare.
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Pauline Joseph
Jul 27, 20213 min read
What Small Businesses in Trinidad & Tobago Should Know About Lead Generation Marketing
Tips for small businesses to create effective lead generation strategies to gain more customers.
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Pauline Joseph
Jul 20, 20212 min read
Decisions to Make Before Working with an Agency
Top decisions businesses have to make before they decide what agency to work with.
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Pauline Joseph
Jul 13, 20213 min read
Content Creation Tips for Small Businesses in Trinidad and Tobago
Simple tips from the owner of Crown and Luxe on creating content for social media.
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Pauline Joseph
Jul 6, 20213 min read
Daniel Loveless's Strategy to Success on Social Media
Loveless's strategy to cross-posting is extremely effective and should be used by other Caribbean businesses.
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Pauline Joseph
Jun 22, 20212 min read
IG Hot Gyal vs a Content Creator
Nelly B discusses how she navigates being a content creator within the Trinidad and Tobago landscape.
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Pauline Joseph
Jun 15, 20213 min read
Samara Maloney on being an Influencer in Trinidad & Tobago
The Trinbagonian influencer discusses how influencers work with brands, organize their content and make money online.
569 views0 comments
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