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Pauline Joseph
Dec 14, 20183 min read
What Brands Can Learn from Gary Griffith
The Trinidad and Tobago Police Commissioner, Gary Griffith has taken not only the country by storm, but social media. Commissioner...
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Pauline Joseph
Dec 5, 20182 min read
Hashtags to Get Your Business Discovered
Don’t be afraid to experiment with brand hashtags and start a conversation.
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Pauline Joseph
Nov 29, 20182 min read
3 Ways to Celebrate Christmas on Your Business Page
We’re a few days away from the big 25th of December, Christmas Day. While we’re decorating our offices and living rooms, stringing up...
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Pauline Joseph
Nov 14, 20182 min read
3 reasons to use social media days in your calendar
No doubt you’ve seen these social media days trending, National Margarita Day, Love your Pet Day and others. Many think these are silly...
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Pauline Joseph
Oct 31, 20182 min read
3 Reasons to post Customer Reviews
Customer reviews are the first thing I look for on a Facebook page for a restaurant. Many customers do the same. There is an innate need...
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Pauline Joseph
Sep 18, 20182 min read
Stay ahead of the game with Instagram Collections
Some Instagram posts are worth keeping. Instagram has a feature for that too! But how can your business take advantage of it? Stop...
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Pauline Joseph
Jul 17, 20183 min read
5 Brands in Trinidad for Social Media Inspiration
You want to make an impact on customers.You want prospective customers to want to buy or endorse in your product or service. We spend as...
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Pauline Joseph
Jul 4, 20182 min read
Add Gifs to your Instagram = Free videos no cost
Listen, covering your camera with your hand and using the black background with ‘Classic’ as your font is as boring as it gets. This...
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Pauline Joseph
Jun 25, 20182 min read
3 Reasons Why Food should be on your Instagram Profile
Food must be one of the most photographed objects on Instagram. Consequently, this pushes small businesses that provide food services to...
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Pauline Joseph
May 22, 20182 min read
Top 3 Questions to ask before Creating Content for Social Media
Facebook made major changes to their algorithm that will drastically decrease the frequency of your posts on your newsfeed. Mark...
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Pauline Joseph
May 11, 20182 min read
Are Your Facebook Ads as Relevant as Beyoncé?
As a marketer, it’s hard to look at Beyoncé’s Coachella performance and not feel envy.
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Pauline Joseph
May 3, 20182 min read
Top 5 things to STOP doing with Facebook Advertising
It’s called the Worldwide Web because it’s all connected.
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Pauline Joseph
Nov 10, 20162 min read
Social Media Roundup – Week 13
Taking your social in the right direction Last week, we spoke about a company’s questionable Facebook page and the importance of keeping...
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Pauline Joseph
Nov 3, 20162 min read
Social Media Roundup – Week 12
Their viral fail can be your advantage The recent Samsung Galaxy Note 7 debacle is a major disaster for the company, and has gotten both...
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Pauline Joseph
Oct 20, 20163 min read
Social Media Roundup – Week 10
Sometimes, your social media needs a barrier Recently, a local company chimed in on the Great Barrier Reef’s ‘death’, which was a series...
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Pauline Joseph
Oct 13, 20163 min read
Social Media Roundup – Week 9
Facebook wants you to collaborate in their Workplace In its bid to capitalize on the enterprise space, Facebook has globally rolled out...
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Pauline Joseph
Sep 26, 20162 min read
Snapchat has some exciting news!
Snapchat, the original ephemeral app, recently made two announcements. One, they’ve changed the company’s name to Snap Inc., which CEO...
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Pauline Joseph
Sep 22, 20163 min read
Social Media Roundup – Week 6
Yes, you need a Business Plan It may be only you, or a small team, and you all may think you have it all figured out. Do yourself a favor...
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Pauline Joseph
Sep 20, 20161 min read
Skittles Does Not Want Trump To Taste the Rainbow
Regardless of whether you’re following the lead up to the U.S. presidential elections, I’m sure you’ve seen much of Trump and Co.’s...
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Pauline Joseph
Sep 19, 20162 min read
Emmy Awards 2016 – And the winners are…
Last night’s Emmy Awards brought with it some expected results and some well-deserved surprises. Game of Thrones walked away with 12...
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