The Launch of In-Feed Video Carousels
LinkedIn, the world's largest professional network, has recently introduced in-feed video carousels.
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Admin
Sep 33 min read
5 Lessons from a Video Editor: Mastering the Art of Captivating Content
In the world of digital content creation, video editing has become an essential skill. Carmen Joseph, one of the resident Video...
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Admin
Aug 133 min read
Social Media at the 2024 Olympics: What You Can Apply to Your B2B Brand in the Caribbean
The International Olympic Committee's (IOC) decision to loosen restrictions on athlete social media use during the 2024 Olympics...
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Admin
Aug 63 min read
What Caribbean Marketing Managers Can Learn from the Paris Olympics
The Olympics is more than just a sporting event; it's a masterclass in marketing.
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Admin
Jul 232 min read
Which Social Media Platform is Best for B2B Lead Generation in the Caribbean?
For B2B companies looking to expand their reach in the Caribbean, lead generation is crucial. But is LinkedIn, the answer for securing leads
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Admin
Jul 163 min read
LinkedIn Revolutionizes Learning With AI-Powered Coaching. What does this mean for the Caribbean?
LinkedIn, has taken a significant leap forward with the introduction of AI-powered coaching.
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Admin
Jul 92 min read
LinkedIn Disables Targeting Tool to Comply with EU Rules. Could the Caribbean be next?
LinkedIn has announced it will stop using sensitive personal data for targeted advertising within the EU.
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Admin
Jun 203 min read
Is LinkedIn Sales Navigator Worth Spending Your Money on in the Caribbean?
Imagine that you’re running a thriving pepper sauce business in Trinidad. Tourists love your fiery concoctions...
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Admin
May 272 min read
Can A $1500 LinkedIn Ad Budget Make a Splash in Barbados?
So, let's say you have a product or service that's perfect for Barbadian professionals, and you're looking to leverage LinkedIn Ads to reach
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Admin
May 132 min read
Should You Spend $1500 on LinkedIn Ads in Jamaica? Let's Run the Numbers!
We decided to take a deep dive into LinkedIn's Campaign Manager to see what kind of results we could expect for this budget.
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Admin
Apr 184 min read
Top 10 Caribbean Countries with the Smallest Number of LinkedIn Users
In 2024, professional networking transcends geographical boundaries, connecting individuals and businesses across the globe. While some Cari
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Admin
Apr 113 min read
Top 10 Caribbean Countries with the Most LinkedIn Users
LinkedIn is the digital passport to connect with the region's top talent. Curious to see where the most connections are being made?
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Admin
Apr 43 min read
How to Use LinkedIn Data to Get Customers in the Caribbean
Let's dive into how you can harness the power of LinkedIn data from the top 10 Caribbean countries with the most users to elevate your marke
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Pauline Joseph
Nov 27, 20233 min read
We're All Living in A Facebook Group
Facebook Groups give us a more accurate feel of offline behaviour.
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Admin
Nov 9, 20232 min read
5 Remote Work Essentials: Elevate Your Work-From-Home Experience
Today I’m thrilled to share with you my ultimate work-from-home companions. These five essentials have transformed my remote work...
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Admin
Oct 16, 20233 min read
A Guide for Marketers in the Age of Cyber Threats
In the interconnected world of social media, businesses are vulnerable to cyber threats that can tarnish their reputation and trust....
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Admin
Oct 5, 20233 min read
5 Reasons Why You Need a Marketing Budget Before Approaching an Agency
Effective marketing has become more crucial in the ever-evolving landscape of business. With the rise of digital platforms and changing...
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Admin
Sep 28, 20233 min read
Snoop Dogg Joins LinkedIn: A New Twist in the Professional Landscape
In a surprising turn of events, the iconic rapper, entertainer, and entrepreneur Snoop Dogg has made his debut on LinkedIn, the social...
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Admin
Sep 25, 20233 min read
Essential Tools for Caribbean Entrepreneurs: Empowering Business Growth
In the dynamic landscape of Caribbean entrepreneurship, the right tools can significantly amplify success. As technology continues to...
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Admin
Sep 21, 20233 min read
5 Things You Should Know About Instagram Threads
In the dynamic realm of social media, Instagram continually evolves to meet the changing demands and preferences of its users. One of the...
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